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Josephine has exhibited entrepreneurial spirit from a young age. At just seven years old, she began selling dog treats along Brighton promenade to fundraise for a volleyball court at her school. Her entrepreneurial journey continued with her venture into making and selling slime, with her first batch being sold at Brighton Pride. This business expanded across multiple platforms, eventually funding the start of Josephine Jones.

Josephine's inspiration is deeply rooted in her personal experiences. As a mixed-race individual raised by a resilient single parent, she draws strength and motivation from her upbringing. Our ethos of sustainability and inspiration from vintage fashion reflects Josephine's background of being raised in an underprivileged environment where second-hand shopping, up-cycling, and owning vintage, preloved pieces were a way of life.

Today, Josephine runs Josephine Jones alongside her Mum, who continues to be her greatest source of inspiration and motivation.

Originally from a vibrant city in the southern UK renowned for its independent retail, fashion, and culinary scenes. Each coat in our exclusive range reflects our shared vision for timeless elegance and warmth, embodying the spirit of adventure and the beauty of craftsmanship.

Josephine Jones specialises in creating luxurious yet affordable coats that prioritise both aesthetics and comfort. Each piece is meticulously designed with sustainability in mind, utilizing high-quality, 100% natural, biodegradable materials, with the exception of faux fur. By selecting coats made from natural sheepskin, genuine leather or suede, customers actively contribute to recycling and reducing waste.

Our commitment to ethical production is unwavering, with every item ethically sourced and manufactured, placing conscious consumption at the forefront of our brand ethos. Our small, dedicated team plays an integral role in the creation process, underscoring the collaborative spirit that defines Josephine Jones' vision and values.

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